Last updated: April 27, 2026
These Terms of Service ("Terms") govern your access to and use of Urgent Reply ("we," "our," or "us"), a service operated by Urgent Reply. By creating an account or using our platform, you agree to these Terms in full. If you do not agree, you may not use the service.
Urgent Reply is an AI-powered customer review and message management platform designed for small businesses. Our service includes:
We reserve the right to modify, suspend, or discontinue features of the service at any time with reasonable notice. Features are described on our website and may evolve over time.
You are responsible for:
You must be at least 18 years old and have the legal authority to enter into these Terms on behalf of yourself or your business. If you're using the service on behalf of a company, you represent that you have authority to bind that company.
We offer a 3-day free trial for all new accounts. Your trial begins on the date you create your account. You may be required to provide payment information to access the trial — if you cancel before the trial ends, you will not be charged. After 3 days, your subscription automatically converts to a paid plan at the selected rate unless you cancel before the trial expires.
Trial accounts have access to all features of the selected plan tier. We reserve the right to limit trial accounts to prevent abuse (e.g., repeated trial creation from the same individual or organization).
We may change subscription prices with at least 30 days' advance notice via email. Continued use of the service after the price change takes effect constitutes acceptance of the new price.
If a payment fails, we will attempt to retry the charge. If payment remains unsuccessful after reasonable attempts, we may suspend or downgrade your account. We will notify you by email when a payment fails.
You agree to use Urgent Reply only for lawful purposes and in accordance with these Terms. You agree not to:
We reserve the right to investigate suspected violations and to suspend or terminate accounts in violation of this policy without prior notice.
Your content: You retain full ownership of your business information, review data, and any content you upload or input into the platform. You grant us a limited license to use this content solely to provide the service to you.
Our platform: Urgent Reply owns all rights to the platform, software, algorithms, branding, and generated templates. Nothing in these Terms transfers ownership of our intellectual property to you.
AI-generated content: Response suggestions generated by our AI are provided to you for use in your business communications. You are responsible for reviewing and approving any AI-generated content before it is used or published.
Urgent Reply uses a hybrid AI + human review model:
AI-generated responses may contain errors, inappropriate tone, or inaccuracies. You are solely responsible for reviewing all responses before use. We are not liable for the content of responses you choose to publish.
Your use of Urgent Reply is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using the service, you agree to our data practices as described in the Privacy Policy.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, URGENT REPLY AI AND ITS OFFICERS, EMPLOYEES, AND AGENTS SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, LOSS OF DATA, LOSS OF GOODWILL, SERVICE INTERRUPTION, OR COMPUTER DAMAGE, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
Our total aggregate liability to you for any claims arising out of or relating to these Terms or the service shall not exceed the greater of: (a) the total fees paid by you to Urgent Reply in the three (3) months immediately preceding the claim, or (b) one hundred US dollars ($100).
Some jurisdictions do not allow the exclusion of certain warranties or limitation of liability, so some of the above may not apply to you.
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS.
We do not warrant the accuracy, completeness, or usefulness of any AI-generated content produced by the platform.
By you: You may cancel your account at any time through your account settings or by contacting us at support@urgentreply.app.
By us: We may suspend or terminate your access to the service at any time, with or without cause, with or without notice. Grounds for termination include: violation of the Acceptable Use Policy, non-payment, illegal activity, or at our discretion with 14 days' notice for non-cause terminations of paid accounts.
Effect of termination: Upon termination, your right to use the service ends immediately. We may delete your account data after 30 days following termination, unless retention is required by law. Sections 6, 9, 10, 12, and 13 survive termination.
Informal resolution first: Before filing any legal claim, you agree to contact us at legal@urgentreply.app with a written description of your dispute. We will attempt to resolve the issue informally within 30 days.
Binding arbitration: If the dispute is not resolved informally, you and Urgent Reply agree to resolve it through binding individual arbitration rather than in court, except that either party may bring claims in small claims court if eligible. The arbitration will be conducted under the rules of the American Arbitration Association (AAA).
Class action waiver: You agree that disputes will be resolved only on an individual basis and not in a class, consolidated, or representative action.
Exceptions: Either party may seek injunctive or other equitable relief in court for intellectual property infringement or unauthorized access claims.
These Terms are governed by the laws of the State of Delaware, United States, without regard to conflict-of-law principles. For EU/EEA users, mandatory consumer protection provisions of your local law may also apply.
We may modify these Terms at any time. We will provide at least 14 days' advance notice of material changes via email. If you continue using the service after the effective date of changes, you accept the revised Terms. If you disagree with the changes, you may cancel your account before they take effect.
Questions about these Terms? Contact us: